Tesla is unveiling an entry-level electric hatchback, aimed at the Volkswagen ID.3 and MG 4.

Elon Musk announced that Tesla will reveal a new, cheaper hatchback at today’s Tesla Investor Day live stream. The more affordable addition to Tesla’s lineup has been in the works for some time. The new car is set to feature Tesla’s more efficient, more affordable small-car platform, which will incorporate learnings from the Model 3 and Y. Despite internet speculation calling the car the Model 2, the badge is not confirmed. Battery technology is crucial to reducing prices, and Tesla’s choice of battery chemistry and how the cells are installed will determine how cheaply the company can make the car.

Tesla, the American electric vehicle (EV) manufacturer, has been a driving force behind the EV revolution. The company has gained a loyal following of fans, thanks in part to the success of its luxury Model S sedan and the more affordable Model 3. However, Tesla has always had a reputation for being an expensive brand, with its cars aimed at the higher end of the market.

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In recent years, Tesla has been working to change that perception. The company has been developing a range of more affordable vehicles, with the aim of making EVs accessible to a wider range of customers. This includes the upcoming Tesla hatchback, which is set to be unveiled during the company’s Investor Day livestream.

The new hatchback is expected to be an entry-level model, aimed squarely at the Volkswagen ID.3 and the MG 4. It will be a smaller and more affordable addition to Tesla’s lineup, with a price tag that could start at around just £25,000.

Elon Musk, the CEO of Tesla, has said that the hatchback will be a major part of the company’s “Master plan”. This plan involves scaling up production and reducing the cost of building EVs, making them more accessible to a wider range of customers.

To achieve this, Tesla is likely to focus on battery technology and production methods. The company has already used lithium-iron phosphate cells (LFP), which are cheaper to produce than nickel manganese cobalt (NMC), and this is expected to be a key part of the cheaper model’s technical makeup. Tesla is also said to be working on a new installation method called “cell-to-chassis” technology, which could help to reduce the complexity of building EVs.

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The new hatchback is expected to be positioned as a rival for conventional family hatchbacks, with a length of around 4.4 metres. It could feature a more aggressive rear roofline, while still allowing for a conventional bonnet with luggage space beneath it.

Despite internet speculation referring to the car as the “Model 2”, this badge is by no means guaranteed to be used.  Musk has previously said that the cheaper, smaller model is the top target for Tesla’s engineers, and that they will be taking everything they have learned from the Models S, X, 3, and Y, as well as the Cybertruck and the Semi, into the new platform.

Overall, the new Tesla hatchback is an exciting development for the EV industry. By offering a more affordable model, Tesla is helping to make EVs accessible to a wider range of customers. This could help to accelerate the transition to a more sustainable transportation system, which is essential for mitigating climate change. With its track record of innovation and disruption, Tesla is well-positioned to continue leading the way in the EV revolution.

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